Measurement

Organic marketing has always been harder to track than paid. Zero-click results and AI answers have made it harder still. Measurement makes it visible again, from first discovery to final sale.

Sound familiar?

Things people tell me on the first call.

“

We get reports, but not answers.

“

We can’t tell what organic is actually worth.

“

Nobody knows how much traffic, or revenue, comes from AI tools.

“

GA4 has been opened once and quietly closed again.

Two or more sound like you? That’s where I’d start.

1234Full cyclethen round again

What’s included

Four parts that feed each other: what you learn in one changes what you track in the next.

1

AI attribution

Set up for each AI platform that sends you visitors, tracked all the way from discovery to sale.

2

Prompt and citation tracking

We monitor the prompts that matter to your business and how often you’re cited compared with competitors.

3

Brand sentiment

How your brand is talked about, and course-correcting where needed.

4

Live dashboards

Built in Data Studio on GA4 and Search Console data, ready to open and filter whenever you like.

Questions you’ll finally be able to answer

Reports tell you what happened. These tell you what to do.

What is organic actually worth to us?

How much revenue comes from AI tools?

Which prompts mention us, and which mention competitors?

What should we do next month?

A dashboard you’ll actually open

One page, built on your GA4 and Search Console data, with AI platforms broken out from the rest of organic. Filter by month, channel or page. No logins to remember beyond the ones you already have.

Built with

GA4

Google Search Console

Data Studio

Illustrative layout, not client data.

Want reporting you’ll actually open?